The Write Angle TWA marketing, formerly known as The Write Angle

WHAT WE OFFER.

Our ambition is to help organisations be more successful, be that generating more sales, better promoting their brand or simplifying complex messages.

Our joined-up integrated services work brilliantly for clients spanning a variety of sectors including the built environment, food & drink, retail, design, technology, manufacturing, recruitment, education, professional services, finance, public sector and more.

We look after a range of businesses throughout Lancashire, Manchester, the North West, Yorkshire, Cheshire and beyond. From start-ups and SMEs, through to large corporates, our clients operate in the UK and internationally, with our superstar communicators having experience in delivering international campaigns.

Whether you’re looking for a fully outsourced agency or additional resource to support your in-house team, we work in partnership with you to deliver results that make a difference.

Here’s an overview of our specialisms at a glance:

PR.

  • Creative content communications including press releases, features, case studies, blogs, infographics and more
  • One-off and ongoing campaigns
  • Media relations
  • Media training
  • Crisis communications
  • Award submissions

DIGITAL MARKETING.

  • SEO and PPC to ensure your business ranks for key search terms and phrases to drive traffic, enquiries and conversions
  • Digital content creation including full website copywriting and refreshing landing pages
  • Lead generation to bring in more quality leads
  • Link building campaigns to harness the potential of third party websites
  • Email marketing including creative copywriting with strong calls to action, design, build, distribution and reporting
  • Website design and development
  • Reputation management
  • Auditing activity and providing tailored, strategic advice

SOCIAL MEDIA.

  • Development of social strategies
  • Community management of accounts spanning Facebook, LinkedIn, Twitter, Instagram, Snapchat, Pinterest and more
  • Increasing engagement, reach, following and website visits by creating clever content, including assets such as photography, video, design and copywriting
  • Crisis and reputation management
  • Developing social media policies and training key stakeholders
  • Auditing current channels and competitor analysis to report on performance and identify improvements

INFLUENCER OUTREACH.

  • Identifying influencers that carry clout and matter to you
  • Blogger outreach and engagement
  • Creative influencer content telling your brand story
  • Stakeholder mapping and engagement

INTERNAL COMMUNICATIONS.

  • Developing vision and values
  • Monitoring staff sentiment
  • Developing your brand internally
  • Employee engagement strategies
  • Recruitment and retention campaigns
  • Staff newsletters

CREATIVE.

  • Branding including new brand concepts and refreshes
  • Brand strategy, proposition, guidelines and development of brand bibles
  • Website designs
  • Collateral covering a whole host including newsletters, catalogues, brochures, exhibition stands, leaflets, folders and print ads

STRATEGY DEVELOPMENT.

  • Strategy planning workshops
  • Working with senior teams to advise and support future ambitions and the direction of the business
  • Developing and implementing marketing strategies that align with business goals and growth aspirations
  • Campaign planning

EVENTS.

  • Trade shows, exhibitions, roundtables, conferences, awards, business launches and more
  • Planning, budgeting, staffing, delivery, management and evaluation